GUEST POST: Invest in website content writers
Quality content is the most important way you can maximize company SEO. Hiring a professional content writer is money well spent.
Tag: business
Press releases are a company’s best friend. Pinkie swear.
A content writer with a background in journalism or public relations is a special asset to your business. If you are a small company without a dedicated marketing expert, outsourcing to a professional content or marketing writer with a journalism background is a wise investment.
News stories pack built-in relevancy to company social media content
News stories are an underutilized asset in most social media campaigns. They can be used as a direct link, or built upon. Either way is a win in terms of your branding as a modern, constantly improving company, with its finger on the pulse of the industry.
Marketing: Home shopping channels’ ways with words
To find truly creative marketing hooks, one needs to look no further than a TV home shopping channel. So much creativity goes into describing an item’s usefulness — real or created — on multiple levels.
Translating text? Why you need an English-speaking copy editor
It would be a nightmare for your clients or business partners to make a decision that hurts your business relations simply because they weren’t clear on the meaning of your communications. Or, worse, you might run the risk of offending prospects in foreign markets.